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FundGo Develops Tourism Together with Cultural Preservation in Can Tho City

23/06/2022

In addition to investing in innovation projects, FundGo also focuses on preserving traditional culture and promoting the potential strengths of the region.

Over the past two years, due to the detrimental impact of Covid-19 pandemic, the tourism industry had to switch into “hibernation mode”, many tourism workers lost their jobs, and...

Activities focus on preserving and promoting local cultural values, as well as solving difficulties for workers.

tourism recovery, attracting tourists photo 1
Launching ceremony of FundGo creative startup investment fund in March in Can Tho city.

In the coming time, FundGo will focus on investing in eco-tourism and culinary projects associated with preserving and promoting cultural values. In addition, the fund encourages local businesses to open tours to museums and floating markets, and coordinate the organization of folk music programs and performances of Ao Dai and Ao Ba Ba.

Visitors will also have the opportunity to compete and experience local culture through a series of interesting activities such as singing vọng cổ, traditional music, baking, rowing boats, picking fruit, etc. These are meaningful activities that contribute to preserving and popularizing the unique features of this land.

tourism recovery, attracting tourists photo 2
Cai Rang Floating Market - one of the famous places that attracts many tourists when coming to Can Tho.

In addition, the fund will sponsor regional beauty and talent contests to find outstanding faces to serve as ambassadors, contributing to promoting tourism and promoting the beauty of the people of the Mekong Delta.

In addition, FundGo also aims to promote digital transformation in this field by providing advanced services such as digital travel maps, smart travel cards, travel applications on mobile platforms, etc.

tourism recovery, tourist attraction photo 3
Can Tho is popular with tourists thanks to its friendly and warm people.

Mr. Vuong Le Vinh Nhan - Co-founder and General Director of FundGo - shared: "We not only provide financial support but also advise on development strategies to help maximize the region's strengths. Eco-tourism tours can attract many young people when organized with activities such as experiencing being a farmer, folk games, SUP rowing on the Hau River...".

Besides, according to Mr. Vinh Nhan, culinary tourism is still a new trend in Can Tho and needs to be exploited more thoroughly. At the same time, this important field needs to gradually change the way of promotion, increase the application of digital technology to easily reach domestic and international tourists.

Tourism has always been identified as one of the key economic sectors of Can Tho City. Currently, the recovery and development of the industry after the pandemic is an issue of special concern to the city. With strong capital potential as well as high-quality human resources, FundGo will contribute to promoting the development of the industry through investment and support for businesses and innovative projects. Thereby, the fund meets the dual goal of applying modern technology and preserving and promoting the traditional culture and beauty of the Mekong Delta river region.

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