27/11/2025
The F&B (Food & Beverage) industry in Vietnam is growing strongly, with an estimated scale of tens of billions of USD per year with a large number of stores, brands and franchise models. Along with the opportunities are familiar "bottlenecks": capital needs for expansion, high operating costs, lack of cash flow transparency, difficulty accessing capital sources, and the risk of losing actual revenue.
This article introduces a perspective on “tokenizing revenue” – standardizing and digitizing the right to receive a portion of future sales cash flow, based on recorded revenue data from the sales system. Why is F&B revenue suitable for “tokenizing”?
F&B revenue is generated continuously by the hour, by the day; data generated from POS, electronic invoices, QR codes/electronic wallets, etc. can be reconciled and monitored almost in real time. Unlike traditional models that record property ownership, this model is only linked to sales cash flow; thereby minimizing legal risks related to property transfer. The large scale of the industry, the regular capital needs for opening branches, upgrading and renovating stores are also favorable conditions to consider.
Suppose a coffee shop has an average revenue of 500 million VND/month (assuming that all tax and financial obligations have been fulfilled...). The business chooses to share 10% revenue on a monthly basis, equivalent to a maximum of 50 million VND/month to distribute to REV certificate holders. If 100,000 REV units are issued, each unit can in principle correspond to a maximum of ~500 VND/month in revenue, depending on actual sales results, adjusted by the reserve mechanism, refund and valid expenses according to the agreement.
With this model, Enterprises can access capital for expansion/upgrade; Certificate holders can track data through a transparent dashboard. This model can bring many advantages in the future, when there is a specific legal framework to regulate.
For F&B businesses, the model helps access capital more flexibly than traditional forms; increases customer-brand engagement thanks to data transparency; maintains control over operations. For individuals participating in the role of revenue holders, the participation threshold can be small; monitoring is more transparent thanks to data from POS and periodic reports. At the market level, if applied within the right framework, the model can contribute to increasing financial discipline, promoting accounting and reporting standardization in the SME F&B sector.
Success depends on data quality and operational discipline: standardized POS connectivity, clear contracts and payment processes, cash flow management and risk prevention, transparent information disclosure.
The recommended standard framework includes: business identification; cash flow audit; POS integration – digital ledger; digital revenue allocation contracts; periodic reporting; compliance with accounting standards; risk management; complaint mechanism – dispute resolution.
F&B is a field with fast cash flow, continuous capital needs and relatively transparent sales data thanks to POS. “Tokenizing revenue” – understood as digitizing and standardizing the right to receive a portion of revenue – is an approach worth considering if designed, controlled and piloted within the right framework, aiming for more transparency for businesses and participants.
This series of articles is for sharing knowledge and information, not for investment recommendations or financial product offerings, not for legal analysis or predictions, but focuses on sharing about technology, economics, and investment. The contents referring to regulations, if any, will be written based on existing legal principles, the parts without detailed regulations will be explained and mentioned based on experience in countries that have implemented them in practice. Readers need to proactively read and understand the current policies and legal framework of Vietnam through official documents; at the same time, need to comply with the current legal framework and only operate when specifically licensed, cautiously and responsibly towards the State, community, and society.
Category:
Creative innovation is entering an era where the core value lies not only in the original work, but also in the exploitation rights that can be extended over time and space. From music, movies, fictional characters to images, designs, content […]
Among the forms of assets associated with the real economy, enterprises are the group with the potential to digitize economic benefits in a standardized, controlled and transparent way. Tokenization here is understood as the encoding of information and rules for distributing benefits related to activities […]
“Tokenize” in the international context is often understood as a way to standardize and digitize the economic benefits associated with an asset. This article shares perspectives on an effective tokenization model, which can bring many benefits if applied in the future: organizations […]
In the process of digitizing the supply chain, physical goods are being considered by many organizations as a suitable object to “Tokenize” (represent in the form of digital certificates). In Vietnam, the strengths in gold, coffee, pepper, cashew, seafood, rubber, etc. open up the possibility of research […]
Since 2025, many organizations in Vietnam have begun to pay more attention to digitizing data on real-world assets (often abbreviated as RWA). Similar to the way e-commerce or financial technology has created new standards for […]
In the next few years, the “digital representation” of real-world assets (often abbreviated as RWA – Real World Asset) will be mentioned as a direction for economic infrastructure development. Simply put, this is a way to use technology to standardize data on assets […]
Over the past two years, Vietnam’s legal and policy framework for blockchain and digital assets has made significant progress: from being virtually unregulated, it has now been officially mentioned in many documents. These orientations go hand in hand with […]
The world is entering a decade of reshaping the financial system. If the 2017–2021 crypto wave laid the foundation for “purely digital” assets, then the period 2025–2035 will be the era of Real World Assets (RWA) – real assets digitized on the blockchain. At that time, familiar values will be […]
In recent years, RWA (Real World Assets – real assets digitized and put on the blockchain) has emerged as an important direction of global finance. At the international level, institutions such as BlackRock, JPMorgan, HSBC, Fidelity or a16z have entered the playing field […]
In a market economy, capital mobilization is the lifeblood of businesses and the entire economy. However, in Vietnam, this phrase is often associated with negative concepts such as “financial pyramid schemes”, “fraud” or “illegal mobilization”. This misunderstanding not only […]